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MBA - Product Marketing Internship

Innovative Systems is looking for an outstanding Product Marketing MBA Intern to help drive the marketing strategy and execution across our fast-growing business. We are looking for individuals who are passionate about marketing, creating solutions, and can get things done.

About Innovative’s Product Marketing team…

Product Marketing plays a critical role in driving Innovative’s products into the marketplace.  The Product Marketing team develops a deep understanding of the market environment, and uses that understanding supported by analysis to drive customer awareness of our products and solutions. Our team works cross-functionally moving ideas from conception to execution, developing marketing plans and business models, and managing strategic projects.

What you will be doing….

You will be given ownership of important areas of opportunity and be a key member in shaping our product offerings and launching new products. You will find autonomy and have a roll in driving significant impact to the overall business. You will also have exposure to highest levels of management (including CEO) as you learn and are mentored by some of the best and brightest in the field.  Your responsibilities will include:

  • Develop product positioning, branding, and messaging that drives and increases revenue and profit growth.
  • Lead and execute successful strategies for product launches, communications, and customer acquisition.
  • Develop analyses of market size, external / regulatory environment, and customer buying behavior.
  • Know the competition and develop strategies to stay ahead of or surpass them.
  • Utilize your research and understanding of clients’ needs and the competitive environment to advise Product Management and Engineering about desired / needed new features, functions, and existing products’ benefits.
  • Define target markets for solutions; develop customer marketing tactics based on firm-o-graphics (industry, geography, company size).
  • Participate in developing strategic partnerships to enhance our product offerings.
  • Collaborate with Marketing Communications to develop creative, engaging, and winning customer communications and promotional strategies including webinars and seminars, etc.
  • Take part in creating the whole spectrum of sales tools and collateral (PowerPoint presentations, datasheets, white papers, customer case studies, and training materials) to communicate the value proposition to customers and partners.

The qualifications you need….

  • Currently enrolled in a top-tier MBA Program
  • A bachelor's degree in Computer Science or other technical major / a Bachelor’s degree in business or marketing
  • Self-starter with superb written and verbal communication skills as well as strong analytical thinking skills
  • Proven leadership ability with strong interpersonal skills
  • Attention to detail, ability to learn quickly and deliver results
  • Excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties
  • Results-oriented and resourceful, with a strong work ethic and willingness to go the extra mile
  • High level of intellectual curiosity and an entrepreneurial mindset

It’s a plus is you have….

  • Consumer or B2B Marketing experience
  • 2+ years’ work experience prior to your MBA including academic and/or internship experience.
  • Understanding of culturalimpacts on marketing and buying behavior throughout the Americas, Europe, the Middle East, APAC, and other areas of the world

What’s in it for you….

Innovative is a rare find in Pittsburgh.  It is one of the few truly global, privately-owned companies in the city that can boast of on-going double-digit growth along with an amazing culture!  Our pace is fast, our work challenging, and our style collaborative because this is a company that takes pride in providing value for its clients around the globe.   You will learn from some of the best and brightest in the industry.  Our staff hales from Wharton, Sloan, and Tepper – just to name a few.  An internship at Innovative provides you with the opportunity to stretch yourself beyond your limits.  The question is – are you up to the challenge?

About Innovative

Innovative Systems, Inc. is a rapidly expanding global leader in the development and delivery of enterprise technology for customer data management and compliance solutions.  We are known to our clients in more the 40 countries around the world for superior data quality, market leading service, and exceptional ethical standards – these are just a few of the reasons analysts rate Innovative as being among the top companies in our industry!

Since 1968, companies worldwide have relied on our software solutions, systems integration, and customer information process consulting to have a streamlined and more accurate view of their customers. Our client-driven philosophy has resulted in retention rates near 100% each year - that means we have happy clients that remain with us year after year.

Innovative's product offerings include data quality; data discovery and data management products; master data management; global address validation and geocoding solutions; data risk/governance including sanctions and PEP list screening; and specific-purpose business support applications to reduce credit losses, identify better prospects, improve customer service, and better align marketing and business intelligence projects. 

Innovative’s World Headquarters are located in Pittsburgh, Pennsylvania, USA.  Innovative also has offices in London, UK; Frankfurt, Germany; Mexico City, Mexico; other locations include Singapore and representatives in Colombia, the Netherlands, and Norway.

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